Analyzing Dive Shop Conduct and Diver Behavior in Conservation Area

This study focused on the Kristin Jacobs Coral Reef Ecosystem Conservation Area (ECA) in southeast Florida. The ECA, established in 2018, aimed to address threats to the northern portion of Florida’s Coral Reef, previously lacking formal management. Building upon the Our Florida Reefs (OFR) process, the study seeks to investigate the feasibility and potential impact of implementing a voluntary marine industry education program, similar to the FKNMS Blue Star Program, within the ECA region. The project aims to hire and train SCUBA-certified student workers to conduct a “mystery shopper” study of SCUBA diving businesses, collecting qualitative and quantitative data to inform the development of the proposed educational program and support the management goals of the FDEP CRCP.